Cool Boss - Digital Ads

Creative | Production | Post | Asset Capture

Voth partnered up with BendPak to lead paid media efforts for their Cool Boss product line. Cool Boss' lighthearted brand voice lent itself to fun creative opportunities. This partnership is ongoing.

Cool Boss portable evaporative cooler at a backyard barbecue – "Cool air where you need it" ad

Cool Boss portable evaporative cooler on a patio – "Cool air anywhere" ad

Mechanic working on a truck beside a Cool Boss cooler – "Make summer projects a breeze" ad

Cool Boss cooler in a dark engine-building shop – "Cool air where you need it" ad

Three black Cool Boss evaporative coolers lined up in a garage under hex lighting

Cool Boss lineup including the tan Desert Storm Series cooler in a garage

Cool Boss cooler in a dark workshop – "Stay cool. Stay productive." ad

Person sitting in front of a large Cool Boss fan in a shop – "Fight heat anywhere" ad